Author:

Lolo Siderman received her degree in Business Administration from the University of Southern California’s Marshall School of business in 2010, after graduating from the Art Institute of Pittsburgh with a degree in graphic design. She has successfully started and either managed or co-managed four companies in a variety of industries, such as design, real estate services, and sports training.

Website: http://www.lolosiderman.com

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Tips / Tutorials5 Reasons Email Marketing is Still HUGE

Video5 Reasons Email Marketing is Still HUGE

January 17, 2012- Lolo Siderman, explains why email marketing is still important. These suggestions will help you improve your skills in email marketing and reap the benefits. Improves communication which helps boost sales Maintain continuous communication with customers Convey authority in your industry Make direct contact on a personal level Help build a larger client base

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Entrepreneur Mag Growth Conference 2012 – Long Beach, CA Jan 11 – Once again, Entrepreneur Magazine organized a fantastic and FREE event in Long Beach! I had to take off during lunch, so only saw the keynote and one seminar, but I did get the opportunity to chat with editor Michelle Juergen and met a[…..]

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Some Beautiful Pieces at “30 Open Doors” in Santa Monica Dec 16, 2011 – All galleries united for a single evening, so visitors could experience all that Bergamot Station has to offer in a single trip. The galleries’ regular hours differ, so this is a unique event and one I was thrilled to be a[…..]

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I recently had the honor of speaking at NeuroVella: The Fundamental Art of Being. This event was the third annual fundraiser for The Institute of Neuro Innovation (INI). The evening was both fun and informative. Neurovella combined art and music with entertaining presentations exploring how the human brain works. There were hands on demonstrations of[…..]

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Big thanks to Frank Mottek, President of the Society of Professional Journalists for inviting me! What a wonderful group of individuals! From getting a first hand description of how and why we had those INTENSE winds (which were occurring on the same night as the party) from San Diego’s weatherman, Kyle Hunter, to talking with[…..]

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December 13, 201- Watch Lolo Siderman discuss some quick and easy PR ideas that you can do on your own. Look for an angle Write up a release or find a writer online Write a pres release Submit it through one of the paid distribution services Find the best pick-up Creade a PDF or Word[…..]

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Listening in as DocStoc’s Jason Nazar and TechCrunch founder Michael Arrington discussed the ups & downs of business was not quite as enlightening as I’d hope, but interesting nonetheless. Arrington is incredibly blunt and, at times, painfully honest. When most of us would skirt an issue to keep things smooth, Michael dives right in –[…..]

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December 6, 2011- Lolo Siderman explains creative ways to get assistance for your business while operating on a shoestring budget. Trade service or product for hours Inters – paid or unpaid Offer a percentage Structure for future increases

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