CompanyUpdating Your Company Logo

March 24, 2011 – Many have been tempted to upgrade their company logo, but determining how, when, and why can be a daunting task. In some cases we’ve seen major corporations miss the mark (not naming any names… GAP!). But, when done correctly, a logo upgrade can greatly enhance a company’s image. Successfully adapting a logo shows flexibility, awareness, and connection with forward-moving trends. put together a very cool collection of corporate giants and their “logo evolution”…’s Logo Evolution article

(Shout out to Commonwealth Public Relations for sharing this article with us)

Lolo Siderman received her degree in Business Administration from the University of Southern California’s Marshall School of business in 2010, after graduating from the Art Institute of Pittsburgh with a degree in graphic design. She has successfully started and either managed or co-managed four companies in a variety of industries, such as design, real estate services, and sports training.

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