November 1, 2011- In this video, Lolo Siderman discusses how to run a family business without it disrupting your family. Handle separate areas of the business Set limits on “business talk” at home Let the other person do their job Don’t invite more family members in if you don’t have to Make sure all expectations[…..]
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October 25, 2011- Lolo Siderman, Founder & CEO of Gypsywing Media, lists the 5 marketing tools your start-up must have. Logo – the key Business card Website Email with your URL Business address
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Oct 20, 2011 – Teaching the Beauty of Entrepreneurship to Kids through the National Foundation for Teaching Entrepreneurship (NFTE) 🙂 Check out their site, www.nfte.com, to see the all the ways they’re helping young people grow and/or to get involved yourself! They are usually looking for business plan coaches, speakers, and judges. You can also[…..]
October 18, 2011- Gypsywing Founder Lolo Siderman explains how doing your research can save you from some painful business mistakes. 1. Ask questions and get out of your comfort zone 2. Meet new people 3. Work in the industry if possible 4. Determine the industry code and research it 5. North American Industry Classification System[…..]
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October 11, 2011- Lolo Siderman, the Founder & CEO of Gypsywing Media, discusses the one social media tool all professionals need to be using. 1. Linkedin 2. Social medial that doesn’t require constant interaction 3. Free billboard/website for you as your personal brand 4. Many free add-ons that can really beef up your profile 5.[…..]
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October 6, 2011- This week’s video is a must-watch for entrepreneurs experimenting with social media. Avoid these common mistakes made online. 1. Engaging in all arenas 2. Failure to budget time 3. Failure to set goals 4. Focusing on “Brand Awareness” 5. Sprinting: It’s a marathon, slow and steady
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September 27, 2011- .docstoc recently launched .docstoc TV as a resource for entrepreneurs. Lolo Siderman has created a series of videos sharing her tips on marketing, design, social media, entrepreneurship and more. See her advice on creating the perfect pitch deck below. More videos coming soon!
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5 Common Mistakes Entrepreneurs Make When Testing Their Ideas… September 21, 2011 – Starting a business isn’t easy, but proper research in the early planning stages can either make or break your business. Although many entrepreneurs know this, there are some very common errors in the way they go about “researching” the feasibility of their[…..]
September 12, 2011 There is no quick and easy way to know if you’ve found your golden ticket. In the words of my absolute favorite teacher at USC, Tommy Knapp (professor in the Entrepreneurship program), you’re going to have to “get dirty”. 5 Important Steps to Take When Testing Your “Big Idea”: Step #1: Make[…..]
September 8, 2011 – I suspect not, but they are my favorite product of the month! In my line of work I deal with many entrepreneurs at varying stages of business development, and I know the struggles that entrepreneurs face. I am fascinated by the possibility that this product might actually sell. It seems inconceivable[…..]
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This was my favorite DocStoc Startups Uncensored event so far! ShoeMoney founder, Jeremy Schoemaker, shared his secrets on making money through affiliate marketing.
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